NBA 2K League announced today a multiyear partnership with Champion Athleticwear. The brand will serve as the league’s official outfitter.
Champion will provide the NBA 2K League’s 21 teams with game uniforms as well as warmup, travel and practice apparel. In-game avatars will also be outfitted in Champion-branded uniforms. Throughout the season, Champion will provide apparel for marquee events like the NBA 2K League Draft Clash, in-season tournaments and the NBA 2K League Finals. Fans can purchase official NBA 2K League merchandise on the Champion official site.
“The need for esports apparel is quickly evolving and Champion is pleased to be an integral part of this historical opportunity,” said Champion Group President-Global Activewear Jon Ram. “Being the official outfitters for the NBA 2K League is an exciting and pivotal opportunity for Champion to continue our evolution and expansion to outfit teams within the esports and traditional sports communities. Together we can push the boundaries and bring esports to a wider audience.”
The partnership comes ahead of the 2019 NBA 2K League Draft, which will take place on March 5th, 2019 at 2:00pm PST. The Draft will consist of four rounds, and all 21 teams will draft players to complete their six-person roster. Jazz Gaming will have the first pick, as determined by the league’s Draft Lottery, which took place in September 2018. Fans will be able to watch the event via the NBA 2K League Twitch channel.
The draft-eligible player pool will consist of new players who were selected by the league following an extensive tryout process, players from the league’s APAC Invitational that took place in Hong Kong, as well as unretained players from season one who successfully completed Combine requirements.
“We are thrilled to have an iconic brand like Champion as our official outfitter,” said NBA 2K League Managing Director Brendan Donohue.
“Champion’s authentic designs and innovative products make them a great partner for the league, and we can’t wait to see our teams compete in their new uniforms this season.”