Be Careful When Choosing a Gaming Logo: 7 Design Tips

▲ Photo by UX Indonesia on Unsplash  

 

Gaming has been inspiring people for quite a while, and it has become a massive industry these days. A large number of gaming tournaments happen across the world annually, and professional gamers from various parts of the world take part in it. You will see a lot of professional gamers earning from gaming. Many of them have their own gaming channels on YouTube. These channels are used for live streaming of their gaming activities. 

If you aspire to become a professional gamer who is interested in building a channel and a community of gamers that is affiliated with it, designing the right gaming logo will pave the way for you. The selection of the right gaming logo that is capable of enticing people and giving an idea about your profile will work as a cornerstone for your gaming career. Want to know more about the right logo design? Read the design tips given below to come up with the perfect gaming logo for your brand.

Reflect Uniqueness Using Your Logo

Before starting the process of choosing a gaming logo for you, ask yourself some questions. Do you want to present yourself as a gaming brand? Do you want to make your own unique identity? Are you here to make your mark? If the answer to all the aforementioned questions is yes, then you need to look for a unique design; a design that reflects uniqueness to set you apart from the rest of the gamers. The idea is to come up with a logo that is capable of drawing attention at once and makes you instantly recognizable. Choose a logo design that is capable of reflecting your persona and your objective.  Take some time and do a little research; you find a lot of similar esports logos on YouTube and Twitch. If you see a majority of logos incorporating a similar kind of design, then it’s a big “no-no!” for you! There is no need to copy others; the idea of being a half-baked copycat will not do anything good for you. The general audience will simply see you as another gamer who is more interested in copying others instead of coming up with a unique idea. 

This perception might make you lose a considerable strength of followers that is capable of creating a difference. Hence, make sure you choose a gaming logo that is unique and includes the touch of your character. A little research regarding other Esports logos can come a long way in helping you design a unique gaming logo. 

Target Your Audience

Another important thing while designing a gaming logo is the audience you are targeting. Think about your audience; are they passionate about gaming? Your logo is going to be the first impression of your gaming brand. If you want people to feel affiliated with it, then you need to know what they want to see in your logo. You need to come up with a logo that reflects enthusiasm for gaming if you know that a majority of people in your audience are enthusiasts of retro gaming. A 3D logo may work better if a majority of your targeted audience is interested in gaming. The gamers are interested to look into the depth of visuals they can enjoy with a certain game. The 3D logo can help you achieve this landmark, as it possesses the capability to capture the curiosity of gamers. 

Sensible Use of Colors

Who doesn’t like colorful logos? The incorporation of various colors in your gaming logo can help you tell a lot about yourself without any word. Colors speak their own language. You need to know how the colors work if you want to come up with an impressive and compelling gaming logo. You need to play the colors game accurately to grab the attention of the audience and make a place in their mind. This is only possible when you know which color reflects what kind of feeling. 

A colorful logo becomes essential when you wish to target the emotional state of the audience. This kind of logo is capable of evoking potential customers’ interest in your brand. You can easily associate them with your business by creating an inspiring and enticing colorful logo.

For instance, incorporating red in your gaming logo will show your passion, blue will reflect security and calmness, and yellow will show warmth. Orange color carries a young flavor. Similarly, there are other colors like black, which represents sophistication and mystery, while white shows purity. Hence, you must understand the meanings of various colors before you incorporate those colors in the design of your gaming logo. 

Keep Various Applications of Your Gaming Logo in Mind

Before you come up with a design for your logo, you must understand various applications of your gaming logo in your mind. An obvious application for your gaming logo will be its use as a profile picture of your YouTube channel and other social media handles. Additionally, if you have a community of fans who are passionate about your gaming, they may use your logo as smartphone wallpaper and even print your logo on T-shirts. 

Your logo may also get printed on a flyer or poster as well. Hence, you need to make sure that you are choosing the right design that perfectly fits all the aforementioned applications. Do you think contemporary gaming logos are capable of fulfilling all these requirements? If yes, then get inspiration from them and design your gaming logo accordingly. 

 

Note: If you are looking forward to organizing a sporting event, or you want to turn your sports team into a brand, then you need to curate a sports logo. Gaming logo won’t be a feasible option in this regard. 

Go for Simplicity

One thing is for sure, trends come and go; following trends and clichés while designing your gaming logo will not be a great approach. Your logo may look like a sign of old trends after some time. Therefore, always look for a simple yet effective design for your gaming logo. Come up with a fresh idea instead of following trends and show people how creative you are.

Creativity with the Text

A perfect logo is a game of creativity with design and words. If you want to show your creativity, then playing with fonts will help you a lot. Make use of some amazing fonts, play a little mix, and match to make sure your design looks great.

Make it Evergreen

An excellently crafted visual emblem never gets old and stays evergreen. Hence, make sure you are designing your gaming logo in such a way that it will stand against the test of time. If you put all your effort into creating a logo that is designed while focusing on a single event, tournament, or game, it will soon look old and weary. Therefore, make sure that it is designed to stay evergreen.

Bringing Things Together

Designing a logo is not a simple task; it takes time, effort, and creativity. The main objective of a gaming logo is to reflect the personality and character of the gamer. Moreover, it should be designed while keeping various things in mind. We have disclosed some effective design tips above to help you in this regard. We hope these tips will help you come up with an amazing gaming logo that is capable of grabbing the attention of the audience and showing your persona to them. We wish you luck with your quest of choosing a perfect gaming logo for yourself!

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