KRAFTON Hits Record H1 2026 Revenue of KRW 2.66 Trillion

KRAFTON announced on the 29th that it recorded KRW 2.6616 trillion in revenue and KRW 972.5 billion in operating profit for the first half of 2026 on a consolidated basis, marking its highest-ever half-year performance.

크래프톤, 2026년 상반기 최대 매출 2조 6616억원 달성
©KRAFTON

This represents a 73.3% increase in revenue and a 38.3% increase in operating profit compared to the same period last year. The operating profit for the first half alone accounts for 92% of the total operating profit for 2025. Second-quarter revenue reached KRW 1.2902 trillion with an operating profit of KRW 410.9 billion, up 94.9% and 67% year-over-year, respectively, setting a new record for any second quarter.

The results were driven by the performance of the 'PlayerUnknown's Battlegrounds' (PUBG) IP franchise and the success of the new title 'Subnautica 2.' Revenue from the PUBG IP franchise grew 25% in the first half compared to the same period last year. 'Subnautica 2,' released in early access in May, surpassed 5 million units sold in just 22 days. The 'Subnautica' IP, including 'Subnautica' and 'Subnautica: Below Zero,' recorded KRW 232.5 billion in revenue for the first half.

Revenue by segment for the first half was KRW 924.2 billion for PC, KRW 1.1537 trillion for mobile, KRW 37.7 billion for console, and KRW 546 billion for other segments. Driven by 'Battlegrounds' mod content and the 'Stellar Blade' collaboration, PC platform revenue exceeded KRW 500 billion in the second quarter for the first time. The console platform also saw a 143% year-over-year increase in second-quarter revenue due to the 'Subnautica 2' effect. The mobile platform continued its growth momentum with 'PUBG Mobile' and 'Battlegrounds Mobile India.

KRAFTON plans to evolve the PUBG IP into a content platform. The PC division will expand collaborations with automotive, K-pop, and global animation IPs, while the mobile division will focus on strengthening its UGC ecosystem and introducing WOW tokens.

The company is also set to unveil upcoming titles to secure new IP. At Gamescom 2026 in August, KRAFTON will showcase a new project based on the PUBG IP, along with five new titles slated for release by 2027, including 'NO LAW,' 'Project Zeta,' 'Age Twister,' and 'Tarae: Unbound.'

KRAFTON is also continuing its shareholder return policy. In the first half, the company completed a KRW 300 billion share buyback and a KRW 99.6 billion capital reduction dividend. The total value of shares retired, including those acquired in the second quarter, reached KRW 431.5 billion, and the company plans to acquire and retire an additional KRW 100 billion worth of shares in the third quarter.

This article was originally written in Korean and translated with the help of NC AI. It was then edited by a native English-speaking editor. All AI-assisted translations are reviewed and refined by our newsroom. [Read Original]

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