Logitech Korea opened a brand store on the B1 floor of Lotte Mall Valleytown Cheongnyangni on October 23. Customer participation events celebrating the grand opening will run through November 30.
Programs for visitors include a racing simulation experience, a survey, and a store visit verification event. Prizes will be awarded to the top three performers in the racing time trial, as well as to three total winners in the social media store visit verification event.
At the store, visitors can try out peripherals for work, daily life, and gaming. Products on display include the MX Keys S wireless illuminated keyboard, the G304 X Superlight wireless gaming mouse, and the Alto Keys K98M wireless mechanical keyboard, allowing visitors to compare design, feel, and typing experience.
The racing experience utilizes the RS50 racing gear from Logitech G. Participants will compete by having their lap times measured as they complete a lap around the track. The prizes awarded to the top three finishers with the best final times will be Logitech G products.
Visitors who participate in the survey after visiting the store will receive one entry into a lucky draw. All participants in the lucky draw will receive giveaways, including keycap keychains. Prizes for the social media store visit verification event are ranked as follows: 1st place receives an MX Keys S Combo, 2nd place receives a Zone Vibe headset, and 3rd place receives a Signature K855.
Logitech Korea stated, “The Lotte Mall Valleytown Cheongnyangni brand store is a space where consumers can directly compare various Logitech products and choose items that suit their daily lives and personal tastes.” The company added, “We will continue to expand our offline touchpoints so consumers can directly experience Logitech’s technology and design.”
