Source: Com2uS Holdings

Com2uS Platform (CEO Choi Seok-won), a subsidiary of Com2uS Holdings (CEO Jung Chul-ho), announced on the 14th that it presented its AI-based global game service strategy and the future direction of its 'Hive' platform at 'AMPLIFY 2026,' held in Seoul on the 13rd.

'AMPLIFY 2026' is a conference for game developers and industry professionals preparing to enter the global market using AI technology. It was co-hosted by four AI solution companies: Com2uS Platform, Anchor Node, UModeler, and Changjo Gongjakso. Approximately 130 industry professionals attended to share real-world application cases and technical know-how, followed by panel discussions.

During the presentation, CEO Choi Seok-won noted that while generative AI has significantly accelerated game development, global service remains a high barrier for small and medium-sized developers. This is because significant resources are required for non-development areas, such as complying with data protection regulations in different countries, implementing payment systems, and establishing security.

He then introduced the direction for integrating AI technology into the Game Backend as a Service (GBaaS) platform, 'Hive.' 'Hive AI Analytics,' unveiled as a key feature, analyzes user behavior patterns in real time and automatically categorizes user types. For example, it supports conversational queries such as, "Tell me why users in a specific region decreased last week," allowing the AI to instantly analyze data and provide an answer.

Technologies for automating global operations and security were also introduced. 'Hive Operation AI' provides real-time translation for chats between global users, and AI agents analyze conversation context to detect malicious messages. It also automatically summarizes user feedback posted in communities. 'Hive Hercules' is an AI-based security system that precisely analyzes abnormal usage patterns to detect Macro users.

"If AI accelerates game development, the Hive platform plays the role of helping those results achieve greater success in the global market," said Com2uS Platform CEO Choi Seok-won. "We will continue to integrate AI technology across our platform to set a new standard for global game services."