Source: SOOP

SOOP (Co-CEOs Choi Young-woo and Lee Min-won) announced its financial results for the first quarter of 2026 on Thursday, the 30th.

On a consolidated basis, Q1 2026 revenue was ₩106 billion, a 1.5% decrease compared to the same period last year. During the same period, operating profit fell 24.1% year-on-year to ₩21.2 billion, and net profit declined 4.0% to ₩22.5 billion.

Platform revenue reached ₩74 billion, down 12.8% year-on-year. Conversely, advertising revenue grew 39.6% to ₩30.5 billion, with content-based advertising accounting for ₩14.2 billion, a 24.9% increase from the same period last year.

In the first quarter, SOOP focused on strengthening its core platform competitiveness by centering on streamer creative activities and user community experiences. The company expanded its service foundation by establishing a global simultaneous streaming environment through platform integration, while also enhancing the competitiveness of its proprietary IP and original content. It continued to expand high-growth categories such as virtual and music content, thereby broadening its community base and user experience. Notably, key activity indicators showed a stable trend in March, leading to meaningful results in community engagement and user experience.

In the second quarter, SOOP plans to strengthen user acquisition and engagement by expanding partnerships based on account and data integration with major game companies. Furthermore, the company intends to continue content collaborations linked to the IP of various partners, including leagues, associations, organizations, and corporations, while consistently expanding an ecosystem where live streaming and community activities naturally intersect through diverse content.