EA pledges $1M to families of Jacksonville shooting victims

Last weekend, Elijah "Trueboy" Clayton, a 22 year old pro gamer, and Taylor "SpotMePlzzz" Robertson, a 27 year old pro gamer and father, were both killed after a gunman opened fire at a Madden qualifier tournament held in Jacksonville, Florida. 

In response to the shooting, Electronic Arts (EA), the game developer behind Madden 19, announced on Wednesday that it would be donating $1 million to the families of the victims, including Clayton, Robertson, and others who suffered non-fatal injuries. EA said it is working to set up a fund to which others can contribute.

EA also announced that they will be hosting the "Jacksonville Tribute Livestream," on Thursday, September 6, in an effort to unite the Madden community following the tragedy.

"We have heard from so many of you that you would like to support the victims, and to show that this horrific event will not define us, but only serve to make our community stronger. We're already working with many of you to help make this happen through the livestream," said Madden in a press release.

via @EAMaddenNFL

Additionally, two verified GoFundMe campaigns have been established to support the families of the victims. "Madden Community Fallen Angels," started by Madden community member Justin "Swizzy" Saline, has raised over $45,000 of its $50,000 goal and will split donations 50/50 with the families of Clayton and Robertson.

The other, "#GamersGiveBackGLHF," started by a Jacksonville local and frequenter of the GLHF Game Bar where the tragedy took place, will help cover all funeral costs, medical costs, counselling costs, and other expenses incurred. It has thus far raised over $26,000.

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