Source: Devsisters

Devsisters (CEO Cho Gil-hyun) will open 'Cookie & More,' a dessert pop-up store based on the Cookie Run IP, at the B1 level of Lotte World Mall in Jamsil for approximately two weeks, from May 2 to May 14. The store will operate daily from 10:30 a.m. to 10:00 p.m.

This pop-up store is part of an offline expansion strategy designed to bring Cookie Run into daily life, centered around 'cookies'—a dessert familiar to people of all ages and genders. By extending the Cookie Run IP experience into the food sector, the store aims to offer a unique blend of taste and texture, bridging the gap between the world of Cookie Run and reality.

The pop-up space is themed as a library filled with traces of research into various cookie character recipes. Visitors can discover the intriguing origins of these cookies throughout the store, and all customers who make a purchase, regardless of the amount, will receive one of 16 collectible Cookie Run recipe cards for free. Additionally, a fairytale-inspired photo zone will be set up, designed to look as if cookies are spilling out of a recipe book.

The highlight of 'Cookie & More' is its dessert lineup, which blends in-game characters and lore with the culinary arts.

The store will feature a variety of premium desserts infused with the Cookie Run aesthetic, including: #1 Levain cookies (15 varieties) inspired by major characters such as Ancient and Beast Cookies; #2 Soul Jam cookie sets modeled after the source of power in Cookie Run: Kingdom; #3 Meringue cookie sets featuring cookie character designs; #4 Handmade candies (4 varieties); #5 Random message chocolate sets; and #6 Caramels. The Soul Jam and Meringue cookie sets come in tin cases containing five types of cookies each, and the Meringue cookie set includes a complimentary acrylic epoxy keychain.

In addition, limited-edition character merchandise specially produced for the 'Cookie & More' theme will be available for purchase. Items include: #7 Bread Cat squishy keychains (3 types); #8 Acrylic epoxy keychains (5 types); #9 Cookiez PVC keychains (5 types) and plush keychains (5 types); #10 Cookie Run keycap keychains (15 types); and #11 Cookie Run toy cameras, all designed to offer high collectible value with a fresh appeal.

Meanwhile, the cookie product information pre-released last week has already generated significant buzz among domestic and international Cookie Run fans ahead of the store's opening. The announcement received over 28,000 likes on the Brave Cookie Instagram account and garnered more than 500,000 views and 6,000 likes on X. A promotional video offering a sneak peek of 'Cookie & More' was also released on the 27th.

'Cookie & More' will operate using both a pre-reservation and walk-in waiting system. Further details regarding reservations and store visits will be available soon via the official Brave Cookie Instagram and X accounts.