Wrtn Technologies (hereinafter Wrtn) announced that it will participate as the main sponsor of G-STAR 2026, opening on November 19 at BEXCO in Busan, where it will set up a 200-booth 'Crack' exhibition hall.
According to Wrtn on November 13, a 40-meter-wide panoramic LED screen will be installed at the center of the Crack exhibition hall. Visitors will enter the stamp event at the entrance before following a path that loops around the screen. Along this route, a 'Hall of Fame' featuring popular Crack titles, character voting, interactive experience zones, and a 3D immersive photo zone will be featured in sequence. At the final pickup zone, visitors who collected stamps will receive Crack merchandise, including desk mats, card wallets, and acrylic keyrings.
Wrtn Director Je Sung-won, who planned the exhibition hall, said, "The essence of the AI content creation approach pursued by Wrtn is not 'mechanical automation,' but a partnership that expands human creative intent in the fastest and most multi-dimensional way. Anyone with imagination will visually and spatially experience that they can become both the creator and the main character."
Cosplayers dressed as characters from Crack Original titles will also appear at the booth. They will host interactive events with visitors, including 'Beat the Cosplayer: Showdown', 'Cracker Tower Challenge', and 'Rock-Paper-Scissors'. Girl band QWER, the advertising model for Crack, will hold a mini-concert on the afternoon of November 20 on a special stage in BEXCO Exhibition Center 2, followed by a visit to the Crack booth.
Wrtn executives will also take to the stage in person. On the morning of opening day, November 19, an open session titled 'Crack Creators Live' will take place on the main stage of the Crack exhibition hall. CEO Seyoung Lee will present on Wrtn's future as a global consumer AI company, while CPO Dong-jae Lee will discuss the Crack creator ecosystem, where people, not AI, take center stage. Afterward, a popular Crack creator will hold a talk with CPO Lee to share their experiences and know-how in producing AI entertainment content. Wrtn will live-stream this session on the Crack YouTube channel starting at 11:30 AM on November 19.
On the same day, Jiseop Kim, Head of Corporate Development at Wrtn, will serve as a speaker for the opening session of G-CON 2026, the official conference of G-STAR 2026. Kim will discuss how AI is altering the way content is created and consumed, focusing on case studies from Crack.
CEO Seyoung Lee stated, "As Korea's leading consumer AI company, we aim to open a new frontier of creation in the AI era. Across every domain where human creation takes place, we will continue to launch global services that bring human creativity to life in the easiest and most convenient way."
