Nexon Donates 'Double U' Employee Campaign Funds to Support Low-Income Families

Source: Nexon Korea

Nexon Korea announced on the 31st that it will donate ₩88 million raised through its internal 'Double U' campaign to cover initial surgery and treatment costs for children from low-income families suffering from burn injuries.

넥슨, 사내 기부 '더블유' 캠페인 기부금 저소득가정에 지원
©Nexon

Nexon Korea held a donation ceremony at the Save the Children headquarters in Mapo-gu, Seoul, the previous day to discuss plans for managing the surgical support program.

The donation will fund the initial surgeries and early intensive care for 18 children from low-income families who have struggled to receive timely treatment due to financial burdens. The initial surgery performed immediately after a burn injury is a critical procedure that minimizes long-term disabilities and determines the child's recovery, and this support aims to help these children return to their daily lives.

This donation is particularly meaningful as employees selected the support project themselves through a preliminary vote. To ensure employee input was central to the process, Nexon Korea conducted a vote in June; with 1531 employees participating, 'support for burn treatment for children from low-income families' received the highest number of votes (34.4%) and was selected as the first-half support project. The fundraising process also saw strong voluntary participation, with 837 employees contributing, allowing the company to reach its initial ₩40 million goal in just four days.

The funds were raised through a 'Matching Grant' program, where the company matches employee donations 1:1. This approach amplifies the impact of voluntary employee contributions by doubling the total donation amount. Additionally, ₩8 million in proceeds from a documentary commemorating Nexon's 30th anniversary was added, bringing the final total to ₩88002000.

Choi Yeon-jin, head of Nexon Korea's Corporate Social Responsibility team, said, "The combination of voluntary employee donations and company support is fostering an internal culture of sharing that spreads positive influence. We will continue our efforts to unite our hearts and deliver hope to children in need."

Kim Hee-kwon, Head of the ESG Division at Save the Children, stated, "Burn treatment places a significant financial burden on low-income families due to the need for repeated surgeries and rehabilitation. This support is especially meaningful because it was made possible by the voluntary contributions of Nexon Korea employees. Save the Children will do its utmost to ensure that these donations, filled with the warmth of Nexon Korea's staff, serve as a vital foundation for the healthy recovery of children in need of burn treatment."

The 'Double U Campaign' is Nexon Korea's internal charity program where the company matches employee donations 1:1. Since its inception in 2021, the campaign has held eight rounds of fundraising, with approximately 2428 unique employees participating—nearly half of Nexon Korea's total workforce. The cumulative donation amount has reached ₩580 million. Nexon Korea plans to launch the second-half Double U campaign in December to support 'caregiving for children hospitalized without guardians,' which was the second-most voted topic by employees.

넥슨, 사내 기부 '더블유' 캠페인 기부금 저소득가정에 지원
©Nexon
This article was originally written in Korean and translated with the help of NC AI. It was then edited by a native English-speaking editor. All AI-assisted translations are reviewed and refined by our newsroom. [Read Original]

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